Episode 12
Nobody Buys a To-Do List: Crafting Offers That Actually Sell Themselves
Hear the story of a burnt-out business coach who increased revenue and freedom by mapping client transformation and streamlining offers.
Welcome back to the Buzzworthy Marketing Podcast! In this episode, host Michael Buzinskii—better known as Buzz—dives deep into the real reason your marketing might not be landing: undefined client outcomes and vague promises that turn your services into uninspired to-do lists. Forget about selling deliverables or using corporate buzzwords; it’s time to map out real transformation for your clients. Buzz introduces his powerful “from–to” framework, showing you step by step how to nail down where your clients are now, where they truly want to go, and how you can guide them there. Whether you’re tired of pitches that fizzle or looking to turn your brand into an irresistible destination, this episode is packed with actionable insights to help you stop selling services—and start delivering outcomes that clients can’t resist. Hit that subscribe button—you won’t want to miss this transformation-focused masterclass!
00:00 “Strategic Marketing Clarity Needed”
03:32 “Client Success: From-To Transformation”
08:48 “Vision: Your Marketing Swiss Army Knife”
11:41 “Activate Your Sales Strategy Now”
Amazon Link:
Grab This Book of The Rule of 26 here! https://www.amazon.com/Rule-26-Service-Based-Businesses-Doubling-ebook/dp/B0957QYM27
