Episode 4

Finding The Right Help For Your Revenue Engine Problems

Last week was about finding your constraint. This one's about what to do with it.

Because here's the trap nobody warns you about. Once you know roughly where your revenue engine is stuck, you still have to decide what kind of help fixes it. A consultant? A specialist? An implementer? A fractional leader? An internal hire? And most of the money founders waste on outside help doesn't get wasted on bad providers. It gets wasted on good providers who were hired to fix the wrong thing.

Learn how to create a simple brief you fill out about your own business before you take a single vendor call. Plus the questions to ask any provider, the red flags that should make you walk, and the one question that separates a real partner from a good pitch.

If you've ever paid for help that did solid work and changed nothing, this is the episode that explains why.

In this episode:

Why matching the help to the constraint matters more than the provider's résumé. The difference between a contained problem and one that crosses marketing, sales and client success. The six capabilities you might actually be missing, and why firms buy the wrong one constantly. How to run a vendor call without getting talked into the wrong solution. And your Founder-Free Move: a four-line provider-selection brief you bring to every conversation.

Resources:

Founder-Free Diagnostic (free, about 5 minutes)

Season 13, Episode 8: Navigating the Client Lifecycle, the full Honeycomb Flywheel breakdown

New here? Start with last week's episode, Stop Guessing What to Fix Next.

Becoming Founder-Free is for founders of B2B service firms who built a successful business that is starting to run them and are tired of being the main gear. Hosted by Michael Buzinski.

About the Podcast

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Becoming Founder Free
Build a Revenue Engine without the owner as the main gear

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About your host

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Michael Buzinski